Traffic Generation – All You Need To Know

July 22nd, 2010 |

Contrary to what you have been told, generating traffic for your site doesn’t have to be difficult. There are plenty of internet marketers out there who bring in plenty of targeted traffic to their sites each day, while on the other hand you will find plenty who are finding it difficult. One of the leading causes behind traffic generation struggles is that marketers forget that their first duty is to deliver value to the customer. If you are able to create a good value proposition for your potential clients it will be much easier to draw in new traffic. There are a number of methods to help you get your site in front of the right audience, but what you choose to go with will always depend on many factors. This article will be exploring a few easy tips that you can implement to start on your road to effective online marketing.

A time consuming but effective technique is blog commenting. You target those popular blogs that are relevant to you product and comment on their sites. Do not be outrightly promotional of your product in these posts, such as posting links to your site etc. Such things will just cause your comments to be deleted. Instead of this, you will want to use the space to establish yourself as the go-to authority on the subject by providing thoughtful insight. This will do two things, first it will get your comments approved by the blog owners and secondly, you’ll slowly brand yourself as an expert in the niche you’re targeting. Over time people will start to seek out your site for more information. This is an awesome way to create convertible traffic.

You can also take advantage of social bookmarking. You will often find that the traffic generated by these sites converts nicely. This technique really revolved around being a member of as many sites as possible and getting your website out there. You need to spend time thinking about the best way to tag the bookmarks for your site, because this will be one of the determining factors in how well the search engines find your site. It will be possible for you to submit both your homepage and individual pages within your site’s structure. However, you need to be careful to not give the impression that you are spamming the site, so you will want to bookmark other quality sites that you are not directly affiliated with.

Most internet marketers no longer think classified sites work. The fact is however that posting ads on classified sites is a very effective way of producing high level traffic to your own site. There are many places on the web where you can post your classified ads such as Craigslist, Gumtree, eBay, etc. Don’t ignore the power of free advertising, sometimes it works better than the paid options.

No matter what method of traffic generation you employ, the only thing that matters in the end is how many conversions you net. This will partially be dependent on where the traffic is coming from, but it will also be important to offer good value. Make sure that you have done the best possible with these two elements and you should be fine.